Engineer"
Department: Technical Department | Number of recruits:5 people
Work location: 4638 Qianqian Road, Qianqiao, Fengxian District, Shanghai Job responsibilities: This position reports to the Marketing Director and is responsible for collecting and analyzing various market information, fully understanding the market and competitors' situation, formulating corresponding market plans, conducting various market research activities, effectively promoting sales, and increasing market share. Main responsibilities: Search, classify, analyze market information, and issue relevant reports to provide suggestions and solutions for sales decisions- Fully grasp the market situation of the product, understand the competitive strategies and consumer demands of the same industry, and conduct brand sales, competitor analysis, and brand category market research and analysis or tracking- Assist in overall corporate image planning and brand building, responsible for planning various marketing activities and writing overall copy- Responsible for executing national market promotion plans, advertising campaigns, and various exhibitions- Develop an annual market activity budget, supervise and carry out targeted online market activities- Responsible for managing and planning various promotional materials, gifts, etc., ensuring the completion of high-quality market promotional materials to reflect the brand image- Establish good working relationships and maintain effective cooperation with relevant positions in the company to ensure that business procedures meet the required standards- Complete all tasks assigned by the leader. Specific requirements: - Marketing or related major, bachelor's degree or above - Three years or more of experience in data analysis and market analysis in foreign-funded enterprises - Proficient in communication skills in both Chinese and English, including language and written expression ability - Proficient in using various office software and having experience in e-commerce website planning - Good appearance, team spirit, good communication, learning and analysis ability - Priority given to industrial machinery equipment or construction industry equipment or background